Samantha Ettus has made quite a name for herself, and not just by hanging out with celebrities—though, let’s be real, she’s interviewed just about everyone who’s anyone. She’s the brain behind Obsessedtv.com, that internet talk show she launched with Gary Vaynerchuk before podcasts were even cool. Her thing? She brings together big shots from every corner—business moguls, chefs, you name it—and gets them to spill their secrets. That knack for conversation basically powers her entire empire. Her “Experts’ Guide” book series is absolutely stacked. We’re talking Richard Branson, Barbara Corcoran, Ming Tsai, and even the world’s top crossword champ. Her first book—loaded with advice from Larry King, Trump (yeah, that Trump), and Jennifer Capriati—just keeps selling and has gone global, popping up in a bunch of languages. She’s had four hits now, all through Random House, by the way. Samantha didn’t just land here; she started out running Ettus Media Management, where she repped everyone from star chefs to business whizzes and even wrote a weekly column about celeb branding. She’s basically the go-to when it comes to personal branding and networking, and TV producers love her for it. The Today Show, O’Reilly Factor, Inside Edition—she’s been on all of them. Along the way, she hosted NBC’s iCelebrate and New York 360°, always chatting up more celebs. Oh, and she’s got Harvard degrees—both an MBA and a BA in Social Anthro. Home base is New York, where she’s raising two daughters with her husband, Mitch Jacobs.
